Ash Logistics branding

Ash Logistics branding


Ash Logistics is an established niche B2B company specialising in two-man, white glove deliveries of premium furniture. They offer a very unique service to their clients and deliver an exceptional 99.9% customer satisfaction rate. However their existing branding and website did not truly reflect their offer and felt more like that of a regular courier/haulage company.

We were asked to help them understand their market position and re-define their brand proposition leading to a full brand refresh. To reinforce their commitment to quality we developed an overarching ethos of ‘Delivering Delight’ along with a whole new suite of striking brand elements, including logo, website, van livery and uniforms.


Brand positioning
Brand identity
Brand communications
Website design

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